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Investing » SD Bullion vs JM Bullion: Which Is Better for Gold Investors?

SD Bullion vs JM Bullion: Which Is Better for Gold Investors?

Compare SD Bullion vs. JM Bullion across pricing, IRA options, shipping, and customer reviews. Find out which gold dealer wins each category.
Author: Baruch Mann (Silvermann)
Interest Rates Last Update: April 1, 2025
The banking product interest rates, including savings, CDs, and money market, are accurate as of this date.
Author: Baruch Mann (Silvermann)
Interest Rates Last Update: April 1, 2025

The banking product interest rates, including savings, CDs, and money market, are accurate as of this date.

We earn a commission from our partner links on this page. It doesn't affect the integrity of our unbiased, independent editorial staff. Transparency is a core value for us, read our advertiser disclosure and how we make money.

SD bullion logo

SD Bullion
JM Bullion
Min. Investment
$0
$0
Established
2012
2011
Storage Fees
0.29% – 0.39% Starts at $9.99. 0.29% annual fee for gold amd platinum products, 0.39% for silver
0.5% – 1% Varies by account, usually 0.5% – 1% . Estimated annual fee.
Coin & Bar Selection
Very wide, includes unique formats
Broad, includes collectibles and rarities
Payment Methods
Cards, e-check, wire, PayPal, crypto
Cards, e-check, wire, PayPal, crypto
Pricing Transparency
Lower prices, but less fee clarity
Transparent fees and live pricing
Best For
Budget buyers, large volume orders
Transparent IRAs, easy online shopping
Our Rating
(4.3/5)
(4.4/5)
Read Review
Read Review

Customer Satisfaction: Who Has Better Ratings?

Overall, JM Bullion slightly edges out SD Bullion.

Platform
Rating
Trustpilot
4.3 (2,648 reviews)
Better Business Bureau (BBB)
A+ | Accredited Since 2014
Sitejabber
3.3 (641 reviews)

Both SD Bullion and JM Bullion hold strong ratings, but neither is the top-rated in the industry. Trustpilot scores are equal at 4.3, and both have A+ BBB ratings.

Platform
Rating
Trustpilot
4.3 (1,493 reviews)
Better Business Bureau (BBB)
A+ | Accredited Since 2014
Consumer Affairs
4.5 (790 reviews)

SD Bullion leads in volume of reviews, while JM Bullion earns praise for usability and shipping speed. 

Buying Gold and Silver: Who Comes Out on Top?

When comparing SD Bullion and JM Bullion, both platforms offer extensive selection, insured shipping, and fair buyback programs. But there are a few key differences that could influence your decision:

Where they’re both strong:

  • Product range: Both dealers carry gold, silver, platinum, palladium, and copper in coins, bars, and rounds.

  • Free shipping: Orders over $199 qualify for free insured delivery.

  • Buyback programs: Both offer competitive buyback rates, even if you didn’t purchase from them.

  • Payment flexibility: Credit cards, wire transfers, and crypto accepted.

SD Bullion buy gold and silver
SD Bullion buy gold and silver

Where SD Bullion stands out:

  • Pricing & discounts: SD Bullion offers deeper discounts for bank wires and e-checks, and prices tend to be lower across the board.

  • Spot price locking: Customers lock in prices even if payment takes time to clear.

  • More unique product formats: Including silver bullets and fractional gold rounds.

Where JM Bullion stands out:

  • Website & tools: The interface is smoother, and tools like AutoBuy and the Fear & Greed Index help with investing decisions.

  • More collector options: New arrivals and numismatic coins appear more frequently.

  • Buyback tool: Allows for 24/7 self-service metal selling.

If you’re prioritizing affordability and bulk value, SD Bullion may be your better option. If you’re a casual investor who values tools, flexibility, and ease-of-use, JM Bullion is a strong contender.

JM Bullion silver bars
JM Bullion silver bars

Which Is Better for a Gold or Silver IRA?

Our preferred choice for precious metal IRAs is JM Bullion, mainly due to its storage flexibility, transparent fee structure, and easy-to-follow process.

Both SD Bullion and JM Bullion help customers set up Gold IRAs using trusted custodians. But JM Bullion edges ahead in several important areas:

  • Fee transparency: JM Bullion clearly lists setup and annual administrative fees, while SD Bullion does not. This helps investors avoid surprise costs.
  • Storage options: JM Bullion partners with TDS Vaults, offering international storage choices (Zurich, Toronto, Singapore). SD Bullion uses its own U.S.-based SD Depository, which is secure but less flexible.
SD Bullion storage options
  • Minimum investment & buyback: Both dealers offer similar minimum purchase requirements and reliable buyback programs. However, JM Bullion’s self-service tool makes it easier to liquidate IRA assets quickly.
  • Investor tools: JM Bullion’s live pricing, market analysis, and AutoBuy features can help long-term IRA investors time their entries more strategically.
  • Customer support: While both companies lack live chat, SD Bullion only offers weekday service. JM Bullion also provides weekday support but includes more website-based resources for self-help.
IRA approved precious metals, JM Bullion

In summary, SD Bullion is a reliable option for IRAs, but JM Bullion provides a more investor-friendly experience with global storage flexibility and clearer costs.

Summary: Who Wins Where?

When it comes to gold dealer performance:

  • Ratings Winner: JM Bullion has a slight edge due to the consistency of its reviews.

  • Best for Direct Purchase: SD Bullion – Competitive pricing, flexible payments, real-time locking.

  • Best for IRA: JM Bullion – More transparent and flexible IRA process.

Overall, we recommend SD Bullion for direct buyers and JM Bullion for IRA investors. Your best choice depends on your goals—whether you're stacking physical gold now or planning for retirement.

FAQ

Yes, both update prices based on spot markets. JM Bullion shows live updates on product pages; SD Bullion updates every 10–15 seconds.

JM Bullion offers storage in global locations (Zurich, Toronto, Singapore). SD Bullion only provides U.S.-based storage.

JM Bullion has a smoother interface and better tools (AutoBuy, market sentiment index), making it easier for beginners.

JM Bullion is better for collectors; it frequently features rare and collectible coins. SD Bullion occasionally lists them but focuses more on bullion-grade metals.

JM Bullion offers an AutoBuy feature for recurring purchases. SD Bullion does not have a similar option.

 

JM Bullion typically processes orders within 1–2 business days. SD Bullion is fast but has slightly more complaints about delays.

JM Bullion offers a 24/7 online buyback tool. SD Bullion requires a call or email, but both offer competitive prices.

JM Bullion’s IRA specialists and step-by-step setup guide are more beginner-friendly. SD Bullion offers strong support but requires more investor initiative.

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Picture of Baruch Mann (Silvermann)

Baruch Mann (Silvermann)

Baruch Silvermann is a financial expert, experienced analyst, and founder of The Smart Investor.  Silvermann has contributed to Yahoo Finance and cited as an authoritative source in financial outlets like Forbes, Business Insider, CNBC Select, CNET, Bankrate, Fox Business, The Street, and more.
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Personal Finance & Investing Tools
Budgeting, goal planning, net worth, cash flow, tax minimizing, personalized portfolio construction, tracking and adjustments
Talk to Financial Advisors

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Cash Account with 1.00% – 3.00% APY

Promotion:
$5 Sign up, add $5 or more to your personal portfolio, and Stash give you a $5 bonus to start. 
Investing, Banking & Retirement Options

Wide Range of Cryptocurrencies
Supports a large number of cryptocurrencies, including Bitcoin, Ethereum, Litecoin, and many altcoins.
Coinbase Wallet
Provides a non-custodial wallet where users have control over their private keys, supports a wide range of crypto assets and decentralized applications (DApps).

Buy and Sell Crypto witH IRA
Buy and Sell Gold & Silver with IRA
Advertiser Disclosure
The product offers that appear on this site are from companies from which this website receives compensation.

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This website is an independent, advertising-supported comparison service. The product offers that appear on this site are from companies from which this website receives compensation. This compensation may impact how and where products appear on this site (including, for example, the order in which they appear).

This website does not include all card companies or all card offers available in the marketplace. This website may use other proprietary factors to impact card offer listings on the website such as consumer selection or the likelihood of the applicant’s credit approval.

This allows us to maintain a full-time, editorial staff and work with finance experts you know and trust. The compensation we receive from advertisers does not influence the recommendations or advice our editorial team provides in our articles or otherwise impacts any of the editorial content on The Smart Investor.

While we work hard to provide accurate and up to date information that we think you will find relevant, The Smart Investor does not and cannot guarantee that any information provided is complete and makes no representations or warranties in connection thereto, nor to the accuracy or applicability thereof.

Learn more about how we review products and read our advertiser disclosure for how we make money. All products are presented without warranty.